BIG News: Apollo is now called Launchpad. Same mission, new horizon. Start your adventure.
Apollo is a live cohort-based program where kids 10-13 learn about entrepreneurship by launching their own businesses and figuring out how to deliver value to customers.
Start a real business with real customers
Learn how to market and pitch an idea to an audience
Master the art of problem-solving and an entrepreneurial mindset
4.8
Rating
400+
Alumni
While parents and society think it’s “good enough” for kids to get pity purchases on their cute businesses, we don’t. We believe kids are capable of more.
These businesses rob kids of the first and most important lesson of business and entrepreneurship: Give people what they want and will pay for it.
School and society’s expectations are not enough to give your kids the skills and confidence to face tomorrow’s challenges.
Here’s what kids will experience by building a competitive business:
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Alicia developed affordable logic, geometry, and science-themed family games, offering free trial game nights at the Cupertino Library for potential buy or rent options.
Millie launched a business creating glow-in-the-dark clothing and DIY Halloween costumes, merging customization, hands-on crafting experience and fun.Sold $160 in less than 1 month.
Juliette created seasonal ornaments and holiday decorations, making high-quality but affordable options because most ornaments are either cheap or too expensive.
Matthew created diverse and seasonal coloring books for kids with AI, offering more options and better quality. Successfully achieved 34 sales in less than 1 month.
Lahna created a line of high-protein dog treats and sold them at her neighborhood dog parks, directly targeting health-conscious pet owners. Got $96 in sales in less than 1 month.
Sheldon created a unique space where Korean kids improve their English through playful board game sessions.
Leonidas launched a service for seniors to manage chores like dry clean pick up, food delivery, and grocery shopping in his neighborhood.He made $267 in less than a month.
Faris found a niche by introducing a U.K. and USA-exclusive PRIME flavors to Canada, quickly turning a profit of $700 in under a month through unique market insight.
Ihsan developed math games aligned with the grades 1-3 curriculum, making math learning enjoyable for kids. Secured $300 in sales in less than 1 month.
The business challenge taught my partner and I how to create a product people would pay for and how to market it effectively. We made over $300 and were able to raise money from the pitch competition for more ads.
Zachary O., Student
My perspective completely shifted when I joined the program; I didn't know there was over 100 like minded students willing to challenge themselves in the startup world. I have gained so much more confidence and strengths in presenting in front of an audience.
Eleonora S., Student
Our company focused on lifestyle templates & fidget toys, curated to modern day trends. Through this challenge we created a website and a brand and tried to sell through our family and friends. It was challenging but we still made 16 sales.
Mireya H., Student
I started “Sakina’s Sugar Shop” which focuses on supporting Syrian orphans with full living support and quality education by selling various snack products. Through selling I learned the importance of having a network and having a good story with my product."
Sakina D., Student
The business challenge taught my partner and I how to create a product people would pay for and how to market it effectively. We made over $300 and were able to raise money from the pitch competition for more ads.
Zachary O., Student
My perspective completely shifted when I joined the program; I didn't know there was over 100 like minded students willing to challenge themselves in the startup world. I have gained so much more confidence and strengths in presenting in front of an audience.
Eleonora S., Student
Apollo will introduce you to endless future career possibilities, how to get there, and then equip you with the skills that will help you excel in these areas.”
Ally D., Student
Apollo really opened up my mind to new opportunitiesI would never be exposed to during school or any other leadership programs. It gave me confidence in myself that I can achieve anything I set my mind to."
Zoya M., Student
My perspective completely shifted when I joined the program; I didn't know there was over 100 like minded students willing to challenge themselves in the startup world.
Palmas P., Student
Selling
Present your vision and ideas so well that they are not only heard but move people into action.
Confidence
Recognize your achievements and use them as fuel. Learn to use your voice and share your ideas without fear.
Clear communication
Speak and write in a way that's easy to understand but hard to ignore. Make your point without confusing anyone.
Financial Literacy
How to manage money wisely, whether it's keeping track of spending or making sure you're making a profit.
Creative Problem-Solving
How to diagnose and come up with new ideas when tough problems come up.
Resilience
See challenges as chances to grow stronger. Bounce back from setbacks, not byavoiding them, but by facing them head-on.
Elevate your child's entrepreneurial journey beyond traditional paths. Through real-world challenges, we prepare them for a future where they can not only dream big but also achieve big.
99% of kid-run sales are pity purchases
Kids often start with selling to family - aunts, grandparents, neighbors. It's a start, but it misses the mark. True business learning comes from selling outside the family comfort zone. It comes from mastering positioning, persuasion, and navigating the real world of business.
Build a business that pays the bills, not allowances
Lemonade stands teach supply and demand, sure. But it's time to push kids to think big and build businesses that stand the test of time. We emphasize critical thinking, market research, and financial planning, all aimed at creating businesses that can sustain not just a hobby, but a livelihood.
This is where we lay the groundwork, inspire with real success stories, and challenge students to think like entrepreneurs.
Outcome
Learn business fundamentals, distinguishing between products from services, and understand how to come up with business ideas that solve a unique problem.
Deliverable
Ideation list of problems students choose to focus on.
This is where ideas grow teeth. Students brainstorm with purpose, refining their initial problem brainstorms into viable business ideas. Students learn about market research and the 4P’s of Marketing (Product, Price, Place, and Promotion). They'll understand what makes a business stand out.
Outcome
Identify, research, and validate standout business ideas that fill a market gap with clear differentiation.
Deliverable
Come up with top 3 business ideas with clear differentiations.
Dive into the essentials of creating a Minimum Viable Product (MVP). Students will learn how to transform their validated business ideas into tangible, testable prototypes, focusing on core functionalities that meet customer needs. Students will build out a budget, inventory plan and marketing materials for their finalized idea.
Outcome
Understand the MVP concept and have their top idea approved.
Deliverable
Finalized business idea and inventory plan.
Who's buying? This session focuses on understanding the target customer and building the sales pitch. Students create detailed customer profiles and craft pitches tailored to these personas with a clear story. Real sales start with knowing your audience.
Outcome
Master the essentials of sales, test and refine your pitch through feedback, and record a polished sales pitch.
Deliverable
Record a sales pitch and have a plan to make first sale with marketing assets including a poster and company logo.
Students will learn about the importance of adapting to customers. Students will test their sales strategies, gather real feedback, and use it to refine their approach. This session is about learning from actual sales experiences.
Outcome
Apply sales techniques to practical scenarios and receive feedback on your sales approach.
Deliverable
Action plan to achieve first milestone of $250 in sales.
Reflect, learn, adapt. Students share their experiences, identifying what worked and what didn't. The focus is on using these insights to develop better strategies and overcome obstacles. Students will be introduced to the Demo Day.
Outcome
Review progress, analyze sales, and craft a strategic action plan to achieve $500 in sales based on shared experiences and data insights.
Deliverable
A plan to increase sales to $500.
Pitching isn't just talking; it's convincing. Students prepare to present their business ideas to investors, focusing on their story with any challenges faced.
Outcome
Learn the art of crafting a persuasive investor pitch with peer feedback on key components like problem statement and solution.
Deliverable
Create and record an investor pitch deck.
The big reveal. Students present their polished pitches to Apollo investors. It's more than a presentation; it's the culmination of their hard work, skills, and entrepreneurial spirit.
Outcome
Top students showcase their entrepreneurial and persuasion skills by delivering pitches to investors.
Deliverable
Deliver a standout pitch on Demo Day.
Let's dive into the thrilling world of business and entrepreneurship.
Learn More
Launch a startup and get your first paying customers
Get personalized 1:1 coaching, mentorship, and feedback that drives outcomes
Build a strong network of ambitious peers and mentors
Develop foundational skills and mindsets to tackle any challenge in the future
If by the end of the first week of Apollo you’re not completely satisfied with the experience, get a 100% refund. To be eligible for the refund, students must:
Complete all required work by each deadline
Attend more than 90% of sessions
Join our global community of peers and mentors
100% online
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If you can't find the answer to your question, please contact us at info@apolloschool.io
What happens in a session?
In each 120-minute session, students will explore a topic by experiencing it through an activity, challenge, or interactive simulation. For example, students will learn how to transform their validated business ideas into tangible, testable prototypes, focusing on core functionalities that meet customer needs. They'll grasp the importance of iterative development, feedback loops, and how to prioritize features for their initial offering.
What will my child learn from Apollo?
At Apollo, kids 10-13 will ignite their entrepreneurial spirit and sharpen their leadership skills. They'll launch a business, build an app, and tackle real-world challenges, learning to think strategically, decide, and lead with confidence. It's an engaging, action-packed program, shaping young innovators for a dynamic world.
How much does the program cost?
During the summer, we offer two programs: a 2-week and a 4-week option, each priced at $990 USD. Opt for upfront payment and enjoy a reduced price of $900.
What is the financial aid policy for Apollo?
Our goal is to support ambitious students regardless of their financial situation. Students may apply for financial aid after completing their application. The Financial Aid process involves a form to capture demographic data and a field to share the circumstances to receive the financial aid. Our team typically responds within 3-5 business days for a financial aid amount on the monthly subscription. If any further questions you can reach out to admissions@apolloschool.io
Want a sneak peek into the Launchpad Experience?
Space is limited. Only 40 spots are available.
Join our 45-minute Business Kickstarter workshop on Sat, April 27th at 12 PM EDT.